Why Do I Have Multiple Descriptions?

CiiRUS gives you the ability to stream your homes to various other property managers and listing channel websites. Ideally, you should have a unique description set for each channel or website that you are listing to. This will help with SEO. The Google SEO algorithm looks for duplicate content across multiple websites. Finding duplicate content, such are a property description pages could potentially hurt the SEO rankings of both websites. Duplicating the description page, and slightly modifying the text will be more beneficial to your SEO ranking.

In addition, some agent website or channel partner websites require ether a specific property page template or require the descriptive text be entered in the two ‘Plain Text’ fields found at the right side of the description editor window. Such restrictions are another reason to have multiple description sets for your property.